Korea has taken a significant step forward in its efforts to grab a foothold in the global smart grid sector, inking a tentative deal with Illinois to jointly develop and test technologies in this lucrative area. The Ministry of Knowledge Economy announced yesterday that it has signed a memorandum of understanding with the Illinois Department of Commerce to set up a pilot program to create smart grid technology at a facility on Jeju Island. Under the plan, technologies that are developed through this partnership and are deemed viable for commercialization will be rolled out both in Illinois as well as in Korean cities. It marks the first time a U.S. state has teamed up with Korea in this area.
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Prospective clients need to experience the value of telematics. Hard data can help prove the viability of a solution to those with vision; but many customers lack vision. Imagine the reaction a client will have when an attractive usable interface is placed in their hands. They can click, navigate and discover first-hand how telematics can improve their life. But unintuitive and unattractive user interface limits the effectiveness of this sales strategy.