General Motors and eBay are expected to announce Monday that hundreds of the automaker’s California dealers will let consumers haggle over the prices of new cars and trucks through the online marketplace, as part of a previously disclosed trial. The trial is part of Detroit-based GM’s (GM) turnaround plan, making more official a practice some of its dealers had already participated in on their own. It expands an existing partnership covering GM certified used vehicles sold through eBay.
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Expert review of architecture and design during the early development phase of a telematics device can save a company substantial time and money while maximizing market potential. The former CTO of Quake Global and lead architect of their market dominating satellite modem — Mark Jones — has formed Sancomm Inc. to provide precisely this service.
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Prospective clients need to experience the value of telematics. Hard data can help prove the viability of a solution to those with vision; but many customers lack vision. Imagine the reaction a client will have when an attractive usable interface is placed in their hands. They can click, navigate and discover first-hand how telematics can improve their life. But unintuitive and unattractive user interface limits the effectiveness of this sales strategy.
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