Asked Wednesday about his company’s exclusive relationship with AT&T — cited by some as a barrier to further iPhone penetration — Apple interim chief Tim Cook responded by praising the carrier as “the best wireless provider in the US,” explaining that its GSM foundation gels with Apple’s goal of providing “one phone for the entire world” while rival CDMA technology “doesn’t really have a life to it,” dashing any fantasies of the iPhone becoming available to Sprint and Verizon users in the next few years.
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Expert review of architecture and design during the early development phase of a telematics device can save a company substantial time and money while maximizing market potential. The former CTO of Quake Global and lead architect of their market dominating satellite modem — Mark Jones — has formed Sancomm Inc. to provide precisely this service.
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Prospective clients need to experience the value of telematics. Hard data can help prove the viability of a solution to those with vision; but many customers lack vision. Imagine the reaction a client will have when an attractive usable interface is placed in their hands. They can click, navigate and discover first-hand how telematics can improve their life. But unintuitive and unattractive user interface limits the effectiveness of this sales strategy.
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